Case study
Network engagement,
made easy
Client: The Distributors
Goal: To strengthen network connections and inspire and upskill All Star Sales Reps
Solution: Plan, promote, and execute the All Stars Rep Conference for 150+ sales representatives – ensuring it felt easy for our client, and impactful for the network
Budget: $200,000 AUD to source and negotiate venue, entertainment, and activities, as well as manage registrations, travel, training content, promotions, and reporting
Event promotion
Content that builds excitement, and registrations
We developed a complete suite of custom-branded content, including a distinctive logo, a streamlined registration site, a promotional handbook, and compelling email campaigns. Every element was crafted to generate excitement and simplify the signup process — and it delivered results:
- Email open rates hit 80%
- Click-to-open rates were over 30%
- Half the registrations rolled in within just two weeks of launch
Onsite support,
above and beyond
Yes, we managed registrations, oversaw flight bookings, and handled all attendee communications. But, more importantly, we brought a human touch to every part of the conference experience.
Testimonials
What attendees
had to say
“Enjoyed the whole event, it was so well organised and interactive with amazing guest speakers and so many changes that will be amazing for All Stars. I now have so much more knowledge of the program and how to gain more points.”
“My key takeaway from the team bonding Survivor session, was that it’s always a team effort - it was being thrown in together that helped you get to know people that you might not have otherwise mixed with.”
“The scheduling was superb. It was busy enough to keep momentum, but freeing enough to enjoy "free time" allowing for personal excursions and exploration or simply rest. Thank you for the top tier organisation and effort that went into this conference. I really enjoyed myself and learned a lot.”
"The team bonding activity was so much fun, I was in a very competitive team and we all worked together to win, the connection grew over the course of the conference.”
RESULTS THAT SPEAK FOR THEMSELVES
99%
Rated 4 or 5 stars for overall conference experience
88%
Enjoyed the 1920’s-themed
Gala Dinner
Gala Dinner
87%
Increased their knowledge of the All Stars program
96%
Made valuable connections during the conference